We Love Good Food!

Thank you for visiting our website. Surf Market was founded in 1956 to serve the needs of the logging, hunting, and fishing community of Gualala. Since that time we have grown from a 3 person mom-and-pop, to the largest supermarket in our area with a well trained staff of 45, our products come from the best producers and food gardens to give the best to our clients.

In the old days, you could find frozen meat just down the aisle from the gun and ammunition selection. Today, 60 years later, we offer an amazing selection of quality products featuring locally made artisan foods, sustainable seafood, local and organic produce, specialty cheeses, hot and cold deli offerings, a large hand picked selection of wine and spirits, and yummy baked goods. In addition, we have one of the finest meat departments in Northern California. We invite you to explore our website and enjoy information and photos about our departments, products, and team members. We look forward to seeing you at the market.

Warm regards,

Support Your Local Farmer” t-shirts and tote bags are available in-store only at Surf Market.  Come pick yours up today.  Go local, shop local and support your local farmer!

More Ideas and inspiration @ Surf Market Instagram!

Smoked over cherry wood for 14 hours, this Carnaroli rice is phenomenally delicious and like nothing you’ve ever tasted. Produced in Italy by @gliaironi and brand new to our shelves, the delicate smoky flavor and aroma becomes the perfect setting for vegetables (hello upcoming mushroom season), fish, meats and more. Using @gliaironi Nebbiolo Fog Carnaroli, we made a risotto with grilled Mexican prawns, slow roasted tomatoes finished with a parsley oil emulsion. Yum!
Come check out our brand new assortment of Italian products and goods on the shelving unit next to register 1.
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#surfmarketgualala #welovegoodfood #carnaroli #cherrywoodsmoked #madeinitaly #delicious #whatsfordinnertonight #mexicanprawns #slowroastedtomatoes #whatsnew #gualala #thesearanch #sonomacoast #mendocinocoast #mendonoma #shoplocal #shopsmallbusiness #golocal #vote
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What’s for dinner? That question. Sometimes it’s met with an immediate answer, other times, maybe most of the time, it’s met with a ponderous, ambivalent “I’m not quite sure...” Reminder: Dinner doesn’t have to be structured or traditional. Dinner can be casual, smaller bites, lighter fare. We assembled these sardine tartines in record time and they were the perfect solution for an easy meal with a salad alongside. We grilled (toasting works too!) @pelican_bread ‘s Coastal Sourdough, rubbed it with a few garlic cloves, smeared the bread with @buyifandwhen Preserved Meyer Lemon paste, scattered the slices with arugula and parsley leaves, loosely assembled the @jose.gourmet sardines (two kinds: one packed in olive oil, the other packed in tomato sauce), a few glugs of @hudsonnapavalley olive oil and a wisp of @_maldonsalt_ . Done! Keep it simple, keep the dishes to a minimum and have fun trying something outside of your normal routine. @jose.gourmet products can be found on the shelving unit at the end of aisle seven. Come see us!
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#surfmarketgualala #welovegoodfood #charcuterieofthesea #josegourmet #tartines #keepitsimple #gualala #thesearanch #sonomacoast #mendocinocoast #sardines #tinnedfish #thesearanch #vote #supportsmallbusiness #golocal #shoplocal
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Welcome to Surf Market @peaceandplentyfarmer. We are so proud to be carrying this magically delicious saffron which is locally and organically grown in Kelseyville (Lake County). This saffron is of the very highest quality and is painstakingly hand-harvested by a team of passionate farmers. Full of bold, vivid floral aromas, the freshness of this saffron is undeniable and unlike any mass-produced saffron you might have tasted in the past. We are so proud of our relationships with local farmers and this new beginning with @peaceandplentyfarmer is no exception. Peace + Plenty Farm saffron is the perfect gift for yourself or for anyone who loves cooking and exotic bright flavors. And congratulations to everyone at the farm on being featured in the October issue of @marthastewart Living Magazine! Bravo! 👏🏼👏🏼Find Peace and Plenty Saffron on the shelves next to the Meat Department. Come see us!
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#surfmarketgualala #welovegoodfood #saffron #peaceandplenty #supportsmallbusiness #supportyourlocalfarmer #locallygrown #marthastewartliving #organicallygrown #organic #northerncalifornia #gualala #thesearanch #mendocinocoast #sonomacoast #golocal #shoplocal
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Fresh, delicious SUSHI delivered directly to your home between The Sea Ranch and Gualala. 🍣 Yep, you read that correctly! After a soft opening last weekend, @rollwithitsushiclub is ready for their first official delivery day- Saturday, September 26. Place your order by 5pm on Wednesday, use Venmo as your payment method and prepare for the most beautiful (no contact delivery) and mouthwatering Japanese meal. Contact Roll With It Sushi Club directly via their IG account, or go to www.rollwithitsushiclub.com for full menu and further contact information. PS: we carry 8 kinds of sake to accompany and authenticate your perfect Japanese meal. 🇯🇵
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#surfmarketgualala #supportsmallbusiness #sushi #sushitime🍣 #sushidelivery #rollwithitsushiclub #delicious #mendonoma #thesearanch #takethenightofffromcooking #arigato #golocal #shoplocal
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We’re taking a moment today to honor Chief Justice Ruth Bader Ginsburg, a illuminating champion of equality, the purest example of determination and a shining beacon of dedication and service. For more than a year, we have been proud to carry The “I Know This To Be True” series of books which were inspired by Nelson Mandela and created in collaboration with the @nelsonmandelafoundationsa. Small and powerful, just like RBG , this book is relentlessly inspiring and rich with generous insight, perspective and advice. Thank you Chief Justice Ginsberg for your unfaltering voice of wisdom, strength and hope. The “I Know This To Be True” collection of books can be found next to register 4. You will also find additional volumes with @gretathunberg, @stephencurry30, Gloria Steinhem, Bryan Stevenson and Nelson Mandela.
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#surfmarketgualala #ruthbaderginsburg #rbg #nelsonmandelafoundation #equality #determination #service #iknowthistobetrue #gualala #thesearanch #mendocinocoast #mendonoma #sonomacoast #supportsmallbusiness
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GOOD morning! We’re starting off the day with a completely scrumptious, brand new, locally made granola by Chef Steph @stephweiler, toasted @pelican_bread Coastal Sourdough and the most dreamy Satsuma Mandarin + Passionfruit jam from @lemonbirdjams. Rise and shine, today is a new day and this perfectly delicious breakfast. Chef Steph’s granola can be found on the shelving unit across from register one and the fruit base@lemonbirdjams can be found on the shelves next to our coffee aisle AND their collection of savory items (including salts) can be found to the right of our Meat Department. Come see us!
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#surfmarketgualala #welovegoodfood #supportsmallbusiness #lemonbirdjams #granola #golocal #shoplocal #riseandshine #breakfast #gualala #thesearanch #mendonoma #sonomacoast #mendocinocoast
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‘The Forests of California’ by Obi Kaufmann has arrived here at Surf Market and we are thrilled. Obi has created the ultimate guide which will lead you through trails, maps, nearly a hundred types of trees and the rich biodiversity that can be found deep with in the kingdoms of trees here in California. At a time when many of us are feeling small and unsure of the world around us, this guide brings us straight back into nature, on the forest floor under the canopy of giant trees. Obi’s writing and extensive research is a true dose of optimism and forward thinking. This beautiful book is something to be treasured by all ages and by people in all walks of life. Thank you @coyotethunder for such a beautiful tribute to the natural world that surrounds us. 🌲 🌲🌲 You can find ‘The Forests of California’ on the shelves next to aisle 8. Come see us🌿
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#surfmarketgualala #welovegoodfood #forestsofcalifornia #obikaufmann #coyotethunder #thenaturalworld #getoutside #trees #forests #lookup #heydaybooks #gualala #thesearanch #norcal #sonomacoast #mendocinocoast #shoplocal #golocal #supportsmallbusiness
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Mark Your Calendar!

Oct
23
Fri
Surf Market BBQ @ Surf Market
Oct 23 @ 11:00 am – 5:00 pm
Surf Market BBQ @ Surf Market | Gualala | CA | United States

Surf Market offers delicious baby back ribs, tri-tip and chicken every Friday and Saturday from 11am-5pm, weather permitting. Let us do the cooking!

Oct
24
Sat
Surf Market BBQ @ Surf Market
Oct 24 @ 11:00 am – 5:00 pm
Surf Market BBQ @ Surf Market | Gualala | CA | United States

Surf Market offers delicious baby back ribs, tri-tip and chicken every Friday and Saturday from 11am-5pm, weather permitting. Let us do the cooking!

Oct
30
Fri
Surf Market BBQ @ Surf Market
Oct 30 @ 11:00 am – 5:00 pm
Surf Market BBQ @ Surf Market | Gualala | CA | United States

Surf Market offers delicious baby back ribs, tri-tip and chicken every Friday and Saturday from 11am-5pm, weather permitting. Let us do the cooking!

Oct
31
Sat
Surf Market BBQ @ Surf Market
Oct 31 @ 11:00 am – 5:00 pm
Surf Market BBQ @ Surf Market | Gualala | CA | United States

Surf Market offers delicious baby back ribs, tri-tip and chicken every Friday and Saturday from 11am-5pm, weather permitting. Let us do the cooking!

Nov
6
Fri
Surf Market BBQ @ Surf Market
Nov 6 @ 11:00 am – 5:00 pm
Surf Market BBQ @ Surf Market | Gualala | CA | United States

Surf Market offers delicious baby back ribs, tri-tip and chicken every Friday and Saturday from 11am-5pm, weather permitting. Let us do the cooking!

Recipes

One Bowl French Tart Dough

One Bowl French Tart Dough

This is one of those recipes. 🍋
You can’t believe it will actually work because it is so simple.

Lemon Posset

Lemon Posset

When life gives you lemons, make this delicious cold dessert made from thickened cream and lemon.

Departments

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