We Love Good Food!

Thank you for visiting our website. Surf Market was founded in 1956 to serve the needs of the logging, hunting, and fishing community of Gualala. Since that time we have grown from a 3 person mom-and-pop, to the largest supermarket in our area with a well trained staff of 45, our products come from the best producers and food gardens to give the best to our clients.

In the old days, you could find frozen meat just down the aisle from the gun and ammunition selection. Today, 60 years later, we offer an amazing selection of quality products featuring locally made artisan foods, sustainable seafood, local and organic produce, specialty cheeses, hot and cold deli offerings, a large hand picked selection of wine and spirits, and yummy baked goods. In addition, we have one of the finest meat departments in Northern California. We invite you to explore our website and enjoy information and photos about our departments, products, and team members. We look forward to seeing you at the market.

Warm regards,

Support Your Local Farmer” t-shirts and tote bags are available in-store only at Surf Market.  Come pick yours up today.  Go local, shop local and support your local farmer!

More Ideas and inspiration @ Surf Market Instagram!

Touted by @samsifton of @nytcooking and quickly becoming a customer favorite here at Surf Market, @flybyjing is BACK IN STOCK. Deep flavors of Sichuan peppercorns, shallots, smoky pepper flakes, garlic and a whole lot of other magic make this little jar it’s own little umami bomb. Find @flybyjing on the shelving unit across from register one. And grab two jars because it literally flies outta here.
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#surfmarketgualala #welovegoodfood #flybyjing #umamibomb #sichuan #chilecrisp #deliciousness #pantrystaples #putitoneverything #putitonvanillaicecream #gualala #norcal #thesearanch #sonomacoast #mendocinocoast #mendonoma #golocal #shoplocal #supportsmallbusiness
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We see THREE Kings in this picture. How about you?
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#surfmarketgualala #welovegoodfood #fishon #kingsalmon #threekings #workout #bigfish #supportyourlocalfisherman #salmonseason #delicious #gualala #thesearanch #mendonoma #mendocincocoast #sonomacoast #golocal #shoplocal #supportsmallbusiness
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Giveaway alert! Our latest Surf Market hat is radiating that retro 70’s vibe and it could be yours. Tag a friend and drop some emojis to show us what you’re doing this weekend. Best emoji story will win you and your tagged friend a hat! Winner chosen at 5pm today. Local pick up only. Ready, set GO! ☀️
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#surfmarketgualala #hatsofftoyou #hatsofftofriday #retro #70svibes #californiadreaming #norcal #mendocinocoast #sonomacoast #goodvibes #gualala #thesearanch #mendonoma #golocal #shoplocal #supportsmallbusiness #truckerhat
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Here’s a little sunshine on a cloudy day! Surf Market customer @aletheavalley is radiating happiness with her just- caught King Salmon AND our wildly popular Surf Market “SMILE WITH YOUR EYES” hat. With or without a mask, even under the weight of a global pandemic, there are still many reasons to smile, to express gratitude and appreciation and to demonstrate kindness and generosity. Thank you Alethea for sharing this picture with us. Let’s all get out there and spread a little sunshine on this cloudy day. ☀️
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#surfmarketgualala #weloveourcustomers #welovegoodfood #smilewithyoureyes #kingsalmon #bekind #bepatient #gratitude #radiatekindness #itsnoteasybutitsworthwhile #keepgoing #gualala #surfmarketgualala #thesearanch #mendonoma #sonomacoast #mendocinocoast #supportsmallbusiness #golocal #shoplocal
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Steve Alden from @murderridge wines walked into Surf Market almost 2 years ago. Casually holding a bottle of Pinot Noir at his side, Steve told us about his vineyards and farming techniques, the regular bear, wild pig,and mountain lion activity on his property in Philo and the story of how Murder Ridge got its name. Steve is not the winemaker with the inflated ego, nor is he the winemaker who uses embellishments to inflate the description of his wines. Steve is understated, kind and fiercely talented. We took home that bottle of Pinot Noir and were absolutely blown away by its delicious elegance and balance. Juicy, bold, vivid and a capture of currants and black raspberries. An order was placed the very next day and room was quickly made on our top shelf which contains the finest collection of Pinot Noir that you will find on the Mendonoma Coast. Treat yourself, raise a glass and be prepared to fall head over heels. Don’t miss his Chardonnay and Maylena- a mouthwatering blend of Syrah, Petit Syrah, Zinfandel and Merlot. 🍷
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#surfmarketgualala #welovegoodfood #welovegoodwine #murderridge #murderridgewinery #pinotnoir #chardonnay #californiawine #mendocinoridge #mendocino #farminginthewildernes #mendocinoridgeava #raiseaglass #cheers #mendocinocoast #gualala #thesearanch #sonomacoast #supportsmallbusiness #golocal #shoplocal
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Looking for something new and delicious? We’ve got you covered. We’re fully stocked with an incredible variety of products that you just don’t see everyday. Our team is constantly working to carry a wide collection of unusual and mouthwatering goods to elevate your experiences around the table. Come see us!
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#surfmarketgualala #welovegoodfood #forthecuriouspalette #delicious #unusualfinds #specialtygrocery #somethingforeveryone #notyouraveragegrocerystore #supportsmallbusiness #gualala #thesearanch #sonomacoast #mendocinocoast #mendonoma #golocal #shoplocal
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Brothers Larry and Charles Stornetta deliver farm fresh peas straight from their farm in Manchester right to our door. Sweet, crunchy and full of nutrients, these locally grown beauties fly off of our shelves! Come and get them while the last and support your local farmer. 🌿
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#surfmarketgualala #welovegoodfood #supportyourlocalfarmer #peas #englishpeas #locallygrown #fromfieldtoplate #peasonearth #gualala #thesearanch #sonomacoast #mendocinocoast #mendonoma #supportsmallbusiness #golocal #shoplocal
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Support your local fishermen and women! Yesterday afternoon, Laura and Bobby delivered beautiful, locally caught King Salmon. Today, it’s in our Meat and Seafood Department ready for our customers. From the waters off of Point Arena to your family table- it doesn’t get better than that. Thank you to all of our local farmers, ranchers, fishermen and women, bakers and makers for providing so many food offerings in this magical stretch of the Sonoma|Mendocino coast. We salute you. ♥️
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#supportyourlocalfisherman #surfmarketgualala #kingsalmon #pointarenacalifornia #golocal #gualala #thesearanch #mendonoma #mendocinocoast #sonomacoast #supportsmallbusiness #wearamask #bekind #berespectful #saythankyou
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Mark Your Calendar!

Aug
6
Thu
Surf Market BBQ
Aug 6 @ 11:00 am – 6:00 pm
Surf Market BBQ

Let us do the cooking! Now you can get your BBQ fix FOUR DAYS a week: Thursday, Friday, Saturday AND Sunday! Come see us grill-side for Baby Back Ribs, Tri-Tip and BBQ’d chicken. Jokes are free with every order. (Quality of jokes not guaranteed.)

Aug
7
Fri
Surf Market BBQ
Aug 7 @ 11:00 am – 6:00 pm
Surf Market BBQ

Let us do the cooking! Now you can get your BBQ fix FOUR DAYS a week: Thursday, Friday, Saturday AND Sunday! Come see us grill-side for Baby Back Ribs, Tri-Tip and BBQ’d chicken. Jokes are free with every order. (Quality of jokes not guaranteed.)

Aug
8
Sat
Surf Market BBQ
Aug 8 @ 11:00 am – 6:00 pm
Surf Market BBQ

Let us do the cooking! Now you can get your BBQ fix FOUR DAYS a week: Thursday, Friday, Saturday AND Sunday! Come see us grill-side for Baby Back Ribs, Tri-Tip and BBQ’d chicken. Jokes are free with every order. (Quality of jokes not guaranteed.)

Aug
9
Sun
Surf Market BBQ
Aug 9 @ 11:00 am – 6:00 pm
Surf Market BBQ

Let us do the cooking! Now you can get your BBQ fix FOUR DAYS a week: Thursday, Friday, Saturday AND Sunday! Come see us grill-side for Baby Back Ribs, Tri-Tip and BBQ’d chicken. Jokes are free with every order. (Quality of jokes not guaranteed.)

Aug
13
Thu
Surf Market BBQ
Aug 13 @ 11:00 am – 6:00 pm
Surf Market BBQ

Let us do the cooking! Now you can get your BBQ fix FOUR DAYS a week: Thursday, Friday, Saturday AND Sunday! Come see us grill-side for Baby Back Ribs, Tri-Tip and BBQ’d chicken. Jokes are free with every order. (Quality of jokes not guaranteed.)

Recipes

One Bowl French Tart Dough

One Bowl French Tart Dough

This is one of those recipes. 🍋
You can’t believe it will actually work because it is so simple.

Lemon Posset

Lemon Posset

When life gives you lemons, make this delicious cold dessert made from thickened cream and lemon.

Departments

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